YDA - Youth Directions & Alternatives

About the Client:
Youth Directions and Alternatives is a private, non-profit community and youth agency serving youth and their families in the school district of Elwood, Harborfields, and Northport/East Northport. The YDA is for all youth. They do not limit activities to the gifted or the disadvantaged.
Challenge:
The YDA was looking to create a web site that the kids liked. They wanted a light, fun, feel. One that would draw the kids to the site to see what was happening in their community. At the same time, they didn't want the site to leave parents feeling alienated.
Solution:
When the YDA came to us they were not sure what to do for a web site. They knew it couldn't be too daunting for parents, but had to look "cool" for the kids. However, it was also noted that childish themes and colors would be squashed by the youth panel.
We decided to focus on a fun color scheme that would appeal to a younger audience while at the same time allow parents to visit the site to download the necessary forms and to read the schedule of events.
The navigation was kept at the top so that parents could find what they need quickly, while the use of liquid buttons appeases the kids need for cool. The headlines, while still very easy to read are not boring for the younger population that visits the site regularly.
The Calendar of Events and after school programs are displayed and parents love that they know what is happening and just where their kids will be.
Technologies:
CSS
Cold Fusion
Content Management System
Database
Flash
HTML
